24.05.2012
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Investor Relations > The TUI Group > Equity story and Strategy
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TUI AG-Share
XETRA: 4.72 EUR
05/23/2012, 17:35
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TUI Travel PLC-Share
LSE: 163.80 GBp
05/23/2012, 17:35
 

Equity story and Strategy

Core statements of our Equity story

  • We are still committed to identifying the best possible way to recoup on our equity investment in Hapag-Lloyd and will check all the available options.
  • Our cardinal aim is and remains to significantly reduce the Group’s net debt in the medium term and thus improve the Group’s credit ratios.
  • We would like to optimise the structure within the Tourism sectors. Overall this contains the selective development of our business models, the utilisation of our growth options and the enhancement of our efficiency.

Strategy

In Tourism, the following strategic priorities have arisen for the forthcoming financial year:

  • increasing the proportion of differentiated holiday product
  • increasing controlled distribution, in particular strengthening online sales
  • implementing efficiency enhancement programmes with a view to optimising production processes and systems, above all those of tour operators in source markets UK and Germany
  • implementing the restructuring programmes in France with regard to the merger of the tour operator business and efficiency enhancements in Corsair
  • continuing yield-oriented capacity management in TUI Travel’s Mainstream Business by adjusting fixed flight and hotel commitments to market requirements
  • expanding the market position in the specialist tour operator business through organic growth and selective acquisitions
  • further expanding and internationalisation of the tour operator business in growth markets such as Russia, China and India
  • focusing on a high-yield, differentiated hotel portfolio in TUI Hotels & Resorts
  • expanding the market shares in the German-speaking premium and volume market for cruises
  • pursuing restrictive cash and working capital management

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