A brief portrait TUI AG – the innovative tourism and shipping group
Cruises – today’s way of travelling
Hapag-Lloyd Cruises is the leading operator in the German-speaking countries in the premium and luxury cruise segment. The fleet includes the cruise liners “MS Europa” (5-star plus), “MS Hanseatic” (5-star), “MS Bremen” (4-star) and the “MS Columbus” (3-star). Their cruise routes cross all the world’s oceans. The “MS Europa”, which entered service in September 1999, was awarded by the distinguished “Berlitz Cruise Guide 2007” for the seventh time in a row with the top grade – this underlines the first class product offering of the company.
In the financial year 2007, the way for the entry into the German volume market for premium cruises was paved by the planned formation of the company TUI Cruises. In March 2008 European antitrust authorities have given the go-ahead for the joint venture cruise line planned by Royal Caribbean Cruises Ltd. and TUI AG. The first TUI Cruises ship is scheduled to set sail in early summer 2009.
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